Hey Hey Reader 👋🏽,

This week I found myself doing something I tell my clients to do all the time but had not revisited in a while for my own business.

I was updating my Google Business Profile (or GBP).

I serve clients all over the US, and I love that.

But I have been making a more intentional effort lately to show up for potential clients right here in my local area. The ones who are searching for someone nearby, someone they can feel connected to, even if we never meet in person.

And honestly, my GBP is one of the best tools I have for making that happen.

While I was in there making updates, I kept thinking about how many business owners still don't have this set up.

And honestly, I get it. It is one of those things that feels like it belongs on the "I will get to it eventually" list.

But Reader, here is what I want you to know:

👉🏽 You do not need a website (right now anyway).

👉🏽 You do not need everything figured out.

👉🏽 You do not need your full digital presence buttoned up before you create your Google Business Profile.

You can set it up right now, exactly where you are, and start showing up in search results today. And as your business grows, your profile grows with it.

So this past week, I put together a full series on the blog that breaks down everything you need to know, from why this matters to how to make it work for your specific business.

Start here and read them in order or jump to whatever feels most relevant to where you are right now:

​The Free Google Tool That Works Harder Than Your Social Media​
Start here. This covers what a Google Business Profile actually is, why search intent beats social media reach, and how it builds your local footprint over time.

​Why Your Business Is Invisible on Google (And How to Fix It)​
If your profile exists but is not driving traffic or bookings, this one will show you why.

​Do Online Businesses Actually Need a Google Business Profile?​
Relevant for you as you build out the education and virtual consultation side of what you do.

​5 Mistakes Small Business Owners Make With Their Google Business Profile​
Use this as a checklist to audit what you currently have in place.

And if you read through all of that and thought, "Okay, TaKenya, this sounds great, but I just need someone to walk me through it step by step without all the extra"... I have got you.

I put together a free setup guide that takes everything covered in those posts and turns it into a clear, no overwhelm, start here and follow the steps process.

Pick your starting point and let me know how it goes. And as always, if you have questions, just hit reply.

P.S. Even if you already have a GBP set up, it is worth pulling it up this week to make sure everything is complete and up to date. A neglected profile is almost as invisible as no profile at all.