Hey Reader,

This is the Monday-est Tuesday I have had in a long time, but here we are - "Tuesdaying", which means I have a tip, actually something even better to help you this week.
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You’ve probably heard that your website copy (the words on your site) needs to connect with your audience.

But here’s the part that gets skipped way too often:

Your copy can’t do its job if you don’t have a clear brand voice.

Let’s talk about that real quick.

Your brand voice is the way your business sounds online.

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But it’s not just the words you use — it’s the tone, the rhythm, and the overall vibe that helps people instantly feel like you’re their person.

If you're a service provider, it's the voice that makes potential clients think, “I trust them. They get it.”

If you're a blogger, it’s the personality and presence that makes readers stick around, subscribe, and keep coming back.

Without a solid brand voice, your copy might feel scattered, stiff, or unclear — even if the words themselves look fine.

That’s why I created a Website Copy Guide to help you not just write better copy, but write copy that sounds like you — and speaks to the people you want to reach.

The Web Copy Guide walks you through:

• What to say (and where to say it) on your site
• How to shape your message around your goals
• Prompts to define your audience and voice, even if it’s still a work in progress

If you’ve ever looked at your website and thought, “This doesn’t feel like me anymore,” this is your chance to fix that.

And if you’re not sure how to define your brand voice or make your content sound consistent across the board — that’s something I love helping with.

In fact, I’m looking for 5–10 service providers or bloggers who want help defining their brand voice. I'll create a brand voice guide that will help you with writing stronger web copy, and even training your AI tools to create content — in your voice.

If you’re interested, hit reply and I’ll send over the details. (No sales pitch, and no cost — seriously.)

If that is not you, then go ahead and download the guide and get to work. And come back and let me know if you find it helpful.