Hey Reader, This is the Monday-est Tuesday I have had in a long time, but here we are - "Tuesdaying", which means I have a tip, actually something even better to help you this week. But here’s the part that gets skipped way too often: Your copy can’t do its job if you don’t have a clear brand voice. Let’s talk about that real quick. Your brand voice is the way your business sounds online. ​ If you're a service provider, it's the voice that makes potential clients think, “I trust them. They get it.” If you're a blogger, it’s the personality and presence that makes readers stick around, subscribe, and keep coming back. Without a solid brand voice, your copy might feel scattered, stiff, or unclear — even if the words themselves look fine. That’s why I created a Website Copy Guide to help you not just write better copy, but write copy that sounds like you — and speaks to the people you want to reach. The Web Copy Guide walks you through:
If you’ve ever looked at your website and thought, “This doesn’t feel like me anymore,” this is your chance to fix that. And if you’re not sure how to define your brand voice or make your content sound consistent across the board — that’s something I love helping with. In fact, I’m looking for 5–10 service providers or bloggers who want help defining their brand voice. I'll create a brand voice guide that will help you with writing stronger web copy, and even training your AI tools to create content — in your voice. If you’re interested, hit reply and I’ll send over the details. (No sales pitch, and no cost — seriously.) If that is not you, then go ahead and download the guide and get to work. And come back and let me know if you find it helpful.
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Hey Reader, Listen... Can I tell you something that most business owners get completely wrong about their messaging? They think having a "brand voice" means using fancy words or sounding like everyone else in their industry. But here's the real deal... Your brand voice isn't about sounding professional or polished. It's about sounding like YOU – consistently, strategically, and with intention. If your messaging feels scattered or like you’re starting from scratch every time—this is why....
Hey Reader, I’m a teacher at heart. I share a lot—whether you’re a subscriber, a client, or even someone just peeking in from the sidelines. And there are several reasons why: People have budgets, and the more I have to do, the more I have to charge. But not everyone can afford that. Sometimes you might think something is harder than it really is, and therefore, you can do it, you just need a little hand holding. I am a solopreneur and can only take on the full handling of things for a...
Hey Reader, You know I am a tool and tech junkie, right? I experiment with all the tools and tech so you don't have to. Then I write reviews about them, allowing you to make the most informed decision for your setup and business. There's a new review on the blog, just for you, Reader! Check it out below and let me know what you think—I love hearing what’s helpful! And as always, if you have any questions after reading it, you can hit me with those as well. Latest Review RankMath SEO Plugin...